Drought: Company donates water

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KAROO NEWS & VIDEO - Coca-Cola Peninsula Beverages (CCPB) in collaboration with the Western Cape Department of Local Government and the Mayoral Office of the Central Karoo District, recently worked together to provide water relief to the drought-stricken areas of the Central Karoo District.

“We are deeply concerned by the drought crisis facing communities in the district," said Priscilla Urquhart, Public Affairs and Marketing Communication Manager at CCPB. "In line with our values, we want to care for the communities we serve and help where possible during this time of water scarcity.”

CCPB approached the Western Cape Department of Local Government, which oversees the municipalities in the district, and offered to provide three 30,000 litre water tankers to transport water to the drought-stricken area.

“We are extremely appreciative of CCPB’s support in our efforts to relieve the drought challenges experienced in these high-risk areas,” said Graham Paulse, Head of the Western Cape Department of Local Government. “Government cannot respond to the needs of our communities alone. We require strategic partnerships and collaboration with the private sector such as CCPB.”

Early last month, CCPB’s tankers were used to initially transport a total of 180 000 litres of spring water from Mount Superior to Laingsburg, which was prioritised according to the town’s critically low water levels. The water was used to help top up reservoirs in the area, as load shedding prevented any water from being pumped into the reservoirs.

Other towns that received water thanks to the initiative include Lainsberg, Prince Albert, Ladismith and Zoar.

Watch a video below:

In addition, one truck load of 21 000 bottles of Bonaqua bottled water donated by CCPB was delivered to Laingsburg Municipality, where households received six packs of water through coordinated efforts by the municipality.

“No single company or organisation can solve the world’s water issues alone, but through innovative partnerships such as this, this vital shared resource can be protected," Urquhart added. She encouraged other businesses to rise to the challenge in assisting their communities affected by the drought crisis.

One of Coca-Cola Peninsula Beverages’ trucks with water to donate.